Tec-Tel Communications today
launched a new integrated marketing campaign, aimed to redefine and elevate visibility
around Tec-Tel Communications ‘company, products, staff and capabilities. The
campaign centers on integrating both traditional and non-traditional branding,
media, and marketing efforts to provide targeted information, news, best practices,
and strategic/tactical support for the small to medium sized businesses.
Tec-Tel Communications is a New Jersey-based Avaya Business
Partner founded in 2011, managed by four business partners Joseph Intoci, Tom
Fazio, Matthew Trojcak, and Jerry Schauder. With over 50 years of collective relevant
Industry/telecom experience the company has created an environment that focuses
on how to empower the small to medium business community through the use of
leading edge technology. Tec-Tel Communications makes sure that it remains in
the forefront of Telecommunications with vast understanding of available products,
software, information, and technology.
To institute this exciting strategic and Tactical Marketing
Plan, Tec-Tel Communications hired Expert Marketing and Public Relations Firm
Prospect PR Inc. Prospect PR Inc, founded in Georgia has worked with clients
across multiple verticals including technology, consumer electronics,
marketing, entertainment, education, manufacturing, retail, among others.
Prospect PR Inc. specializes in analyzing the current marketing and public
relations efforts of an organization, then utilizing a multi-faceted approach
to revamping and improving all current online and offline channels of exposure.
“We are excited to be working with Prospect PR Inc., our
company Tec-Tel Communications is at a cross-road to growth right now. Tec-Tel
Communications has the organizational structure in place, a highly regarded
reputation, the right staff, the right products, and now we will have the right
marketing and public relations-providing us with the right level of exposure to
meet our goals for 2013 and beyond,” stated managing partner of Tec-Tel
Communications, Joseph Intoci.
According to a representative from Prospect PR Inc, “having
clients’ like Tec-Tel Communications and a management team including executives
such as Joseph Intoci, is a true pleasure for our company, Prospect PR Inc. When we take on a client, we look for partners
and organizations who are both passionate about their companies and products as
well truly interested in growing their business and Tec Tel Communications is
both.”
The campaign, which Tec-Tel Communications will be
implementing over the course of the next year includes the revamping of all
current web based/viral and social marketing and branding materials including
LinkedIn, Facebook, Twitter, the current website, as well as email blasting.
Prospect PR Inc. will be initiating additional online/viral exposure through
online media, product and company reviews, online press, blogs, additional
exposure sites (i.e StumbleUpon, Digg, Reddit, Mixxit, etc.), award programs, web
based educational series (webinars and YouTube Series), creation of an
informational newsletter, affiliate programs and the initiation of partner
programs.
Offsite marketing and public relations efforts include the initiation
of award programs, speaking opportunities, event coordination, press interviews
(radio, television, print magazine, print, newspapers), product description brochure
creation, branded sales presentations, advertisement creation, and offline
adverts.
The TV spots will air on network and cable television and
will be supported by print advertisements in national newspapers and business
publications such as The Wall Street Journal, The Economist as well as online
media.
"Brand marketing to drive profitable growth is one of
our strategic growth initiatives," said Joseph Intoci. "This campaign
is our latest effort in delivering against this key objective."
About Tec-Tel Communications
Tec-Tel Communications is a New Jersey based Avaya Business
Partner and customer centric service organization. Founded in 2011 and managed by four telecom
industry veterans Joseph Intoci, Tom Fazio Matthew Trojcak and Jerry Schauder,
Tec-Tel Communications was built on the belief that by delivering the best,
quality, knowledgeable, responsive and consistent service in the industry they
would maintain steady growth. Tec-Tel Communications’ core product offering
centers on the Avaya IP office suite of products which targets small to medium
businesses. Through the use of low
rates, Service Level Agreements (SLA’s) and Flexible product offerings and
plans to choose from, is what makes working with Tec-Tel Communications a true
pleasure for the customer. For more information about Tec-Tel Communications
contact sales@tec-tel.com or visit our website at www.tec-tel.com .
